Specialization–Guidance Lecture Series – “Pathfinder 2026” (Marketing Management Specialization) – A Student Exchange Initiative

The Co-Curricular Cell of the IMCC MBA Department successfully organized the Specialization–Guidance Lecture Series titled “Pathfinder 2026” for MBA Semester II students. The series was designed to support students aspiring to specialize in Human Resources, Marketing, Business Analytics, and Finance. The primary objective of the initiative was to offer practical insights into the working environment, industry expectations, and career opportunities across these domains, thereby enabling students to make informed and confident decisions regarding their choice of specialization.

With the intention of extending the benefits of this initiative beyond IMCC, the sessions were conducted in hybrid mode as a Student Exchange Initiative. Students from IMCC, partner institutes under MoUs, and other management institutions actively participated, fostering academic collaboration and cross-institutional learning.

As part of the series, Ms. Smita Mohite Betkar, Chief Operating Officer, TSL Consulting Pvt. Ltd., and Co-founder & Director, Mearas Technologies Inc., conducted an insightful and focused session for students opting for the Marketing Management specialization. The session provided valuable industry perspectives, real-world applications, and guidance on career pathways in the marketing domain.

 

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